Made to Order - A Perfect Service for a Perfect Fit

About Ruti Danan

Lovingly fashioned out of gossamer-sheer chiffons, radiant silks and fragile lace, her trademark evening dresses have a magical quality, sylph like in their feminine allure and romance. Equally assured at designing tailored garments, Ruti's refined suits have a crisp, coolly elegant appeal. Each hand made piece of Ruti Danan's exclusive micro-label collection reveals her expertise in cutting and draping luxury fabrics to enhance the body, transforming the wearer into a modern-day goddess.

Celebrities and fashion cognoscenti alike have recognised Ruti Danan's talent and there is a constant waiting list for her exclusive designs. A-list supermodels, pop stars, socialites and actresses including Kylie Minogue, Geri Halliwell, Elle Macpherson, Naomi Campbell, Sonique, Normandie Keith and Nicole Kidman to name but a few, have worn her one-off designs to much critical acclaim.

Ruti's designs have also appeared in major films: in the opening sequence of 'Mission Impossible II', Thandie Newton steals the scene in a made-to-measure
body skimming black lace sheath dress.

Ruti Danan's dedicated approach to dressing women and her innate sense of style lend her work a definitive balance. Her designs are sexy yet subtle, always leaving something to the imagination; intricate in detail, yet pure in silhouette.

Ruti's creations are frequently worn to premieres, galas, private views and other high profile events. Many devotees have commented on how special a Ruti Danan couture piece makes them feel. Once off the hanger and on the body, a metamorphosis takes place, the grateful, fluid lines give the wearer an added poise and elegance which speaks for itself. These are indeed couture clothes which have the power to make an entrance without being over-powering.